Pottery Barn Holiday 2024
Marketing Campaign
CREATIVE BRIEF
Market Pottery Barn Winter 2024 holiday collections and sale, aligning with the catalog and gifting site experience.
New Arrivals by Color
PAID SOCIAL MARKETING
We kicked off the 2024 holiday marketing campaign with this inspirational new arrivals carousel by color.
New Arrivals by Color: Bordeaux, Gold, Green, White + Red
Holiday Collabs
EMAIL + PAID SOCIAL MARKETING
We carried over collaborations with multiple Christmas movie franchises including National Lampoon’s Christmas Vacation and Elf. We had to work with our legal team to get these marketing assets reviewed and approved externally by our collab partners.
National Lampoon’s Christmas Vacation Collab Email
Gifting
EMAIL + PAID SOCIAL MARKETING
This year we decided to take a gifts by price approach to show value and ease of getting gifts for everyone on your list.
Gifts Under $30 Email
The Holiday Catalog
EMAIL MARKETING
Worked on marketing material to drive engagement for the Holiday edition of our seasonal catalog.
The Holiday Catalog Email
Animated GIFs
Holiday Sales
PAID SOCIAL MARKETING
Worked on paid promotional socials to drive revenue throughout the holiday season and into the New Year.